Shard Capital Podcast: Advertising is Evolving
With the recent news of Netflix offering a new and cheaper tier to their subscription model, which includes ads, we must ask ourselves “is the advertising space evolving?”. Not only is Netflix making changes to digital advertising, but now Apple, Amazon and a plethora of other big names in the industry are making big moves behind the scenes.
In this week’s podcast, Bill Blain, Strategist at Shard Capital, speaks with Julian Wheeler, Research Committee member and Partner, and Ernst Knacke, Head of Research at Shard Capital on the advertising market, and the big moves that are happening which could potentially change the game as we know it.
Listen in to the conversation below
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